XM Pulse – Before HR Had Interviews, the Army Had This.


Personnel Assessment from War?

In 1917, as America entered World War I, military leaders were overwhelmed. With more than a million soldiers arriving in training camps, old methods (e.g., interviews, gut instincts, hastily made judgments) weren’t just outdated recruitment strategies but they were dangerous.

Misplacing a soldier could cost lives.

Enter Robert Yerkes and a team of psychologists. As they walked through the rows of raw cadets, they asked themselves:

Isn’t there a way to systematically and fairly identify who should go where and perform what functions?

Some literate, some not. Some fluent in English, others recent immigrants. These and other concerns made fairness a difficult objective to achieve.

They didn’t just want to assess intelligence. They wanted to understand capacity under pressure, learning speed, decision-making in uncertainty. So they designed the Army Alpha test for literate recruits, and the Army Beta test for those who couldn’t read or speak English. It was one of the first mass-scale applications of psychology to address real human problems.

That decision, in a moment of global crisis, changed everything. It sparked the birth of military psychology and ultimately laid the foundation for how we assess people in the workplace today.


Rethinking Talent Assessment?

At XMscience, we help organizations bring scientific clarity to complex human decisions—integrating research-driven methods into hiring, development, and engagement strategies.

If you’re questioning how well your current assessments align with role demands, cultural fit, or future readiness, we’d be honored to explore it with you.

Whether you’re refining a selection process, implementing structured interviews, or measuring experience across the employee journey, we bring psychological precision and practical insight to every stage.

📬 No pitch. Just perspective.

XM Pulse Digest

XM Pulse Digest by XMscience is your insider guide to the ideas, insights, and innovations shaping the future of Experience Management (XM). Whether you’re a CX strategist, EX leader, or brand evangelist, XM Pulse Digest delivers bite-sized brilliance and bold perspectives—straight to your inbox. Curious about how organizations actually build loyalty, trust, and value? Want research-backed takes and real-world stories that challenge the status quo? Looking for practical tools to lead experience-driven change? Subscribe to XM Pulse Digest for fresh content that’s smart, timely, and always human-centered. Share it with your team. Bring it to your next meeting. Spark the next big conversation.

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